iPod Nano 5th Generation ReviewNano iPod Criticisms & Successes
In 1979, inventor Kane Kramer had the idea to create a “plastic music box” called the IXI. While it never came to fruition, the gears had already started turning on how to develop better ways to listen to music. At the turn of the new millennium, Apple CEO Steve Jobs noticed there was a void in the consumer market for a well-established digital audio player. He described the current offerings as “big and clunky or small and useless” with user interfaces that were “unbelievably awful.” When his line of iPod Nanos, Minis, Shuffles and Classics came out, American audiences were in awe. Within the first 17 days, one million units flew off the shelves in the U.S. alone, helping drive Apple’s sales to record highs.
The initial criticism of the Nano iPod was its faulty LCD screen. Within days of owning the product, some users reported that the screen was so easily scratched they couldn’t even read the song titles. Even something as soft as a micro-fiber cloth was known to damage the delicate screens. Even though “less than 1%” of all devices suffered this problem, Apple agreed to replace iPod Nanos with cracked screens. Nevertheless, a class action lawsuit was filed and is in the process of wrapping up now — a step, which many say, could have been prevented if Apple had just offered full refunds on the Nanotechnology products, rather than charging restocking fees and keeping a short return policy period of 14 days.
Another criticism of the Nano iPod (and other models) is that the devices do not always live up to their advertised battery life. For instance, the 30 GB iPod’s “14 hours of music playback” is, on average, only 8 hours. A series of 2003 class action lawsuits for “false advertising” won a number of individuals a $50 store credit or free battery replacements. The www.macintouch.com website reported “an average failure rate of 13.7%” for the iPods, noting that they were surprisingly fragile. In 2005, a class action law suit was filed for the defective screens, which scratched very easily, marking the Nano MP3 players useless. Apple solved this problem by issuing protective sleeves.
The Nano iPod (fifth generation) debuted in 2009 with a surprising new feature — a video camera! Music fans can now shoot videos on-the-go, watch them wherever they are and easily upload the videos right to Youtube, Facebook, MobileMe or email. The nanotechnology applications for video include effects, such as thermal, film grain, kaleido, sepia and x-ray. Because the new Nano has integrated speakers and voice recorders, users will enjoy sound, as well as video. Many people also love that they can listen to FM radio on their iPod Nanos, with the ability to tag songs for later purchasing, pause and rewind. The full vivid color line is available as well, which includes silver, black, green, purple, blue, orange, yellow, red and pink. For $149 to $179, how can you go wrong?
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